creative direction SHINI PARK photography assistance SIMON SCHMIDT in collaboration with ZALANDO
Dress – POLO by Ralph Lauren. Bustier – Fenty PUMA by Rihanna. Bag – Louis Vuitton.




True story: In August we shot a story for a one-pager print feature (coming to newsstands near you come October – more on that later), which involved a few extra bodies in the studio than usual. You know, stylist, hair & makeup, light people, sandwich people, champagne and massage people…etc, the whole jazz. Halfway through look two, the theme of the shoot was determined: COULD WE TRY AGAIN THIS TIME WITH SHINI’S DAMN LEGS CLOSED, because apparently this harlot kept posing with her legs wide open like it’s peace sign.

Glasses – Ferragamo. Dress – Lavish Alice.



But here’s the dealio kids: posing like a d-bag, or Mrs Duke Nukem, makes one feel powerful, confident, brave even. Zalando, you asked me – how does fashion help be who I want me to be? Uncross your legs and look straight in the lens – send that glare down the barrel, let it parkour up the internal mirrors and poke the cameraman’s eyes while growling I’VE GOT BALLS OF STEEL. This will genuinely help getting past any insecurities, trust me. You’ll be able to wear anything and feel confident in anywhere. Like Fenty in a ballroom in South of France. Or don’t fit in. Alas, imperfections make the best charm.

No ragrets.

Top – 3.1 Phillip Lim. Trousers – Just Female. Heels – Bally.




creative direction SHINI PARK editorial assistance SIMON SCHMIDT in collaboration with FARFETCH
above: top J.H. ZANE bag SAVAS white dress GHOST

Ask me ten years ago if I’d like a bag version of that bus handle I’d gotten to know so well – the circular, plastic reminder that once again I am on the late bus to school and we are one violent swerve away from swinging smack right into someone’s wet armpit. (My glasses would have permanent stains from arm-pubes during exam weeks) If you’d asked me then, I’d have raised an eyebrow, nay, even laughed, at the prospect of a bag that looks like a bus handle ring.

Seemingly, it takes exactly one decade for body cells to turn over, metabolism to slacken, for awkward ideas to become… well frankly, awesome. While my grip on the ring of SAVAS clutch take a familiar, ferocious grasp that one 18-year-old’s good morning relied on, it’s a heck of a stunner – a statement, even. Goes with practically everything, but best seen with puffy, foamy layers and monochrome co-ords as worn in this digitorial for Farfetch.


Top & bottom – BACK. Boots – Bally. Bag – SAVAS via Farfetch


below: blouse J.H. ZANE dress FERRE VIA NORDIC POETRY bag SAVAS
above: jacket J.H. ZANE dress GHOST bag SAVAS


Top – JWon. Velvet culottes – Versace via Nordic Poetry. Shoes – Proenza Schouler. Bag – SAVAS via Farfetch


Tailored Coat – La Redoute x Carven. Trousers – Stylenanda. Heels & belt – Bally. Bag – Vintage. Scarf – La Redoute


creative direction SHINI PARK photography assistance SIMON SCHMIDT in collaboration with LA REDOUTE


Coat – J Lindeberg
Tom of
Perhaps the most shade superior of them all…
Navy calms me. By this I mean Navy the colour and not Navy the maritime armed forces teeming with ripped men in uniform (gasp) amongst an assortment of heavy waterborne vessels. Although, I could also consider the latter as a go-to when the going gets tough and all the other shades exasperate me. (If not that, then at least the uniformed parking inspector on my road?) (the lollipop lady??)
I digress.
Silk scarf
La Redoute
Ring pouch
OTAAT Myers Collective
Tailored Coat
La Redoute x Carven
Les 4 Ombres eye palette
Block-heeled sandals
La Redoute x Carven
Zipped cropped-top
La Redoute x Carven
Touche Eclait
Dry oil
Mauli Rituals



Top – La Redoute. Flares & Coat – La Redoute x Carven. Blue cashmere tube-top – Mandkhai


While the name indeed originates from the midnight blue as worn by soldiers of the British Royal Navy since 1748, to my sartorial purpose navy blue is a ‘safe’ colour, a colour that says “I got this” and pays the bill, the Tom Hiddleston of colours. It might not boldly jump fences, nor would it take you for a night of bar-hopping (there’s a whole other slew of hues for those activities), but you can bet on it when you’re packing for a week-long trip and all you can take is a carry-on and a silk scarf. It probably even has a British accent.
The fact that the La Redoute x Carven collaboration is sports-luxe done in said Tom Hiddleston after Tom Hiddleston just makes it incredibly difficult to choose from, but here are some of my favourite navy blue staples. The fact of the matter is, navy goes with just about any colour, so I suppose it’s all down to you being the Scarlett Johansson, or Sasha Grey, if you will. ;)




the lasting faces of fleeting moments:
a photographic essay
creative direction SHINI PARK photography & styling TEAM PARK & CUBE in collaboration with Larsson & Jennings
Shoes – Bally.


To don a watch is to wear a miniature black-hole at your left, or right, sleeve – a cleverly disguised little weapon that brings a micro-second of chaos as the wearer, after having so deliberately employed her wrist and peeled back the sleeve of her Equipment blouse, DOES NOT REALLY REMEMBER THE TIME, and checks it again. My relationship with my watch is as such – made up of singular moments amidst a flurry of activity, as our faces mirror eachother’s, and our eyes meet, just as you would with your best friend in a house party of sorts, that micro-second that says nothing but tells everything. And perhaps the real purpose of consulting your watch for the time is not for the very data itself, but a nod to the smaller moments that go undetected.

The second hand glides around the jet-black lake of the Larsson & Jennings The Automatic, newest series to the family and an upgrade to the cult models that has been dominating the instaworlds on wrists of taste-conscious millennials. The watch is silent but packs a punch – even its refined, golden arms dance with intent, even in the smaller moments I’ve decided to photograph for this story.

Top & Skirt – Rejina Pyo


…perhaps the real purpose of consulting your watch for the time is not for the very data itself, but a nod to the smaller moments that go undetected.
Blazer – 2ND DAY. Watch – Larsson & Jennings ‘The Automatic’
Top & Skirt – Rejina Pyo


The Automatic is the older sister I never had. The one that has a degree in political science, looks flawless at all times (#Iwokeuplikethis), and yet knows how to rock a tune at the family Christmas gathering. We found this amazing flat on Airbnb, and spent one day idling in corners where the soft winter light trickled through the blinds; occasionally looking at the Automatic, but never registering the time.

Exclusive to the series is also the deployment clasp, Swiss AR-coated crystal sapphire glass and the date calendar functionality of a 21 jewel ETA 2892.A2 mechanical movement. Available directly from Larsson & Jennings stores and a small number of selected partners.

Coat – 2ND DAY
The second hand glides around the jet-black lake


Top – Paule Ka. Skirt – Filippa K. Watch – Larsson & Jennings ‘The Automatic’





idling in corners where the soft winter light trickled through the blinds; occasionally looking at the Automatic, but never registering the time.


Top – Paule Ka. Skirt – Filippa K. Shoes – Siegerson Morrison. Watch - Larsson & Jennings ‘The Automatic’





Watch - Larsson & Jennings ‘The Automatic’



styling & art direction SHINI PARK photography SHINI PARK & BRIAN LEAVY production BENJAMIN DEAMER project manager BRIAN LEAVY. in collaboration with BALLY


Python bucket bag – Bally ‘Paula’


“I love you a million cheese pizzas” is what I imagine my Valentine’s Day note would read, if I ever managed to live through this ‘holiday’ without wringing my eyeballs out. That message of course, represents everlasting, spell-binding, Disney-grade love. Because duh, pizza. Sprinkle in some love you a thousand glazed-donuts, tacos, cheese-fries…etc into the equation, and it means tonight we’re probably going to get it on. Alas, for the sake of professionalism we went for another line on this Valentine’s love-story we shot for Bally, but coincidentally one I hear every morning: Good morning, my love. (I however, cannot confirm whether my husband says this to his breakfast bowl or to me.)

Handwritten notes, before emails
patent iconic ‘B’ wallet BALLY


Mens stripe wallet & USB Keychain – Bally



Cherry-red accents and nude lips
clutch-bag BALLY


Joking aside, this year my husband and I mark our tenth year together, and as much as we love to hate on the commercial holidays, when I look back it had really been a decade of very happy unValentine’s days, with nine Valentine’s days in the midst. The timing is perfect, even if the very notion of the ‘holiday’ induces a mini barf, and if there ever was a brand out there that I would work with to ‘celebrate’ the actual day, it’d be Bally. Nonpretentious, gluten-free, grown up sort of love. A modern relationship that is all about good design and functionality. And a few pink bags strewn around just for the fun of it all because you know, glazed-donuts. So here’s my Bally love story, produced and photog-assisted by the two favourite boys that make my life easier (Brian and Ben), and composed by yours truly.

Cotton shirt and suede skirt – Bally RTW