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photography SHINI PARK bts photography FRANCESCO PIZZO in collaboration with CAMPARI

As part of our specific, designated Monday morning duties, Simon delves into debriefing past week’s clients as Zana combs down and reshuffles the samples rail back into colour order*. I hover between tasks of the deadline variety, our coffees always a degree colder than desired at the first sip. There’s noticeably a bigger Grey chunk in the rails, winter must be arriving with the DHL man anytime now.

I take a bite into the preliminary edits from the Milan: Campari Red Diaries client folder, it’s been four weeks since the Skype briefing call with Costume Designer Diamante Cavalli and three since the campaign filming in Milan. One thing’s for sure: The Italians know a thing or two about Red. Like the Alfa Romeo Spider in The Graduate (1967), or the juicy tomato that garnish my Pizza Margherita dinner on the rooftop of Galleria Vittorio. Most of it’s in their humour though, rich and sarcastic, usually followed with hearty laughs and lots of hand gestures. ‘Alora, tweed and air conditioning to 15 degrees is London, si?’ She’d asked, and all I had to say was: si, Diamante, absolutely SI.

*works better than putting DVDs into colour coordination, as admonished by my husband whose analytical brain imploded on the notion of filing Tarantino’s Pulp Fiction next to Love Actually.

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With director Stefano Sollima

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The Campari Red Diaries filming spans five nights around Milan, I am the visiting fashion consultant on a special scene (to be revealed). By Wednesday – day Three – Director Stefano Sollima, Zoe Saldana, and 300-strong crew & cast are on full swing. I gush about Centre Stage to Zoe during a coffee break and she opens up like a flower. 20 minutes later her management is peeling her off our rather heated conversation on ballet, Puerto Rico and digital influence, then then she is ushered back into set to shoot. Zoe is a force of nature, Neytiri, Gamora or Lieutenant Uhura have nothing on her.

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RIGHT with Costume Designer Diamante Cavalli

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The film follows Mia Parc (Saldana) on another Campari Red Diaries ‘Legend of Red Hand’, following Clive Owen from last year. Not to mention previous Campari Calendar protagonists include Kate Hudson, Eva Mendez, Uma Thurma. It’s been a while since my first Campari celebration with Mila Jokovich in 2010; it was a very Italian ‘red’ affair then, and given the Saldana-grade gumption and Stefano’s storytelling potency, this one – released in 2018 – is also bound to be nothing less than vehement.

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Zoe Saldana

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Be the first to discover the full campaign over at the @CampariUK account. And of course, drink responsibly.

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10 Comments

  1. Your blog posts are like Christmas gifts. One have to be patient, but when the right day comes, you always manage to surprise and delight us with your creative content. This post is like on of those behind the scenes movies I´ve always loved.

    Daniela

  2. La Bijoux Bella | by mia

    Beautiful post as always!

    ❤LA BIJOUX BELLA❤ | BY MIA | A Creative Lifestyle Blog

  3. Love the mood board at the top! Really beautiful photos! :)

  4. Another incredible post. I love your photography, writing.

    James
    http://lookingoodfeelinfine.com/

  5. Absolutely love it! Great post! x

    http://www.evdaily.blogspot.com

  6. omg. Shini. You are a talent. That space is just beautiful! Can’t wait to see the full campaign!! Congratulations on the incredible opportunity :)

  7. […] post Red Diaries appeared first on PARK & […]

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  9. I actually love Campari – not only because it’s red which is my favourite colour but jsut because I do. You are so right – the Italians do it best in my opinion and this whole post just makes me wanna kick back in my favourite red dress with a glass of Campari and watch this film!!!

    x
    Shloka
    http://www.thesilksneaker.com

  10. Love the pictures! & the style you display them in this post.
    Best, Lea from Vegan Glueckskind
    http://vegan-glueckskind.com